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List of 10th Annual Conference Presentations

(In alphabetical order)

2024 Macro Trends in Education Marketing: Adapting to the Needs of Today’s Non-Traditional Students
Jon Lewis and Lauren Hillery

2024 Update on the Audit Requirements for Title IV Programs
Mark Priebe

90/10 Debrief
Mike Wherry and Chris DeLuca

Accreditation 101: Tips & Strategies to Prepare for Your Next Accreditation Visit
Michel Ernst

Adversarial to Allies: Creating Strong Relationships Among Departments
Melissa Soderberg and Shelle Kilbribe

All AI Is Not Created Equally: How Responsible AI Can Benefit You and Your Students
Dr. Dinez “Dee” Swanson

An Update on TCPA and Other Telemarketing Requirements
Roger Swartzwelder and Tres Cleveland

Atomic Habits
LeeAnn Rohman and Mike O’Brian

Building a 21st Century Learning Infrastructure for the Tool Belt Generation: Empowering Sustainable Workforce Development Pipelines Through Public/Private Partnerships
Andrea Snow, Jennifer Wilkerson, and James Busch

Building Bridges—The Role of Training and Employment for Successful Reentry of the Justice Involved
Andrea Snow and Michaela Pearson

Creating Paths: Identifying and Creating Industry and Community Partnerships with Higher Education Institutions
Jennifer Lambrecht

Driving Student Population Growth with Emerging Tech
Josh Swayne and Samantha Cornmesser

Empowering Today’s Learners for Tomorrow’s Workforce
Gina Castleberry and Katie Mahan

Exploring the New Frontier: Agency Action in a World Without Chevron
Ben DeGweck, Evan Moltz, and Tres Cleveland

Generative AI: Friend or Foe – Convincing Faculty It’s Worth the Risk
Jean Vanderzee, Jeanetta Jones, and Dr. Jordan Utley

Leaving Legacy Behind – The Advantages of a Modern SIS Solution
Brian Carmichael

Navigating Challenges: Effective Strategies for Managing Difficult Employees in Higher Education
Audrey Kaplan, Tommy Screen, and George Sellis

Navigating the Title IX Changes: An Overview of the Current Landscape
John Carreon, Jessica High, and Kristina Gill

Student Lifecycle Management and Building the Future Workforce
Dr. Joel English, Ben Clark, and Jennifer Bergeron

That’s Not My Job! Creating an Institutional Culture of Accreditation Compliance
Sonya Kopp

The Enrollment Whisperers: Secrets of High Performance Admissions Teams
Samual Thomas and Rustam Irani

The Marketing Funnel Revolution: Integrating Brand, Demand, and Performance
Stephanie Gallo, James Constable, and Doug Campbell

The Trifecta of Supreme Court Decisions That Could Hobble the Department of Education
Yolanda Gallegos

Tips and Trends for Social Media Marketing (And The AI Impact)
Darryl Maddox and Greg Gragg

Turn Around – Institutional Success
Chris Spohn and Daron Rodriguez

Unlock Learning Potential: The Power of Instructional Design
Karin Sherrill

Using Technology to Navigate Through the 2024-2025 Changes
Johanna Lane and Siana Stewart

Your Survival Guide to the Ad Targeting Apocalypse
Patrick Van Gorder

General Sessions

College Scorecard Earning Growth Analysis
Jason Delisle

Propelling Happiness & Hope
Nancy O’Brien